
Shawn Mahdavi
Founder & CEO
Shawn founded Create A Legacy to help entrepreneurs build legacy businesses through AI, automation, and strategic business infrastructure. He leads the strategy behind the systems that simplify growth, streamline operations, and create scalable foundations for long-term success.
The systems Shawn architects.
The proof of work is this website: seven live AI demos, an industry-specific AI audit, and the automation stack CAL installs for clients, all running in public. Shawn also hosts Legacy Creators, a quarterly 50-founder event at The Star in Frisco.
Latest from Shawn in the Legacy Lab.
All posts
Medical Cancellation Backfill: Fill Empty Slots in 3 Minutes
DFW medical clinics lose $400/hour to empty appointment slots. Automated backfill finds patients from waitlists and fills cancellations before staff notices.

Brand Positioning: How DFW Businesses Raise Prices 25%
Most DFW service businesses undercharge by 25% because their brand looks identical to cheaper competitors. Fix your positioning and watch profit margins climb.

HVAC Pre-Season Automation: Book 200+ DFW Tune-Ups Fast
DFW HVAC contractors lose $300K in summer revenue to scheduling gaps. Learn how automated SMS and email campaigns book 200+ tune-ups before the heat hits.

Open House Follow-Up Automation for DFW Real Estate Agents
DFW agents convert just 3% of open house visitors into appointments. Automated follow-up raises it to 14%. Here is the CRM system we build in GoHighLevel.

DFW Dental Insurance Verification Saves $180K/Year with AI
Plano dental practices lose $3,200 daily to insurance confusion. Here is the AI automation that verifies benefits before patients arrive.

DFW AI Change Management: 90-Day Team Adoption Framework
DFW businesses spend $30K on AI tools that go unused because teams resist adoption. Here is the 90-day change framework that gets 89% of employees using automation.
Building something that should outlive you?
